We all must remember the time when the FDA banned Nestlé India from selling their iconic Maggi noodles.
They called back and destroyed ₹320 crore worth of stock that was in circulation at that time.❌
Maggi disappeared from shelves overnight. It shook the nation!
5 months later, these allegations were solved and Maggi had a stealth comeback in November.
We got a call – “Maggi’s coming back, but it’s not public knowledge yet. We need you to supply the packaging in 10 days!
This was undoubtedly one of the biggest challenges Jhaveri Flexo fought!🙏
New design, massive order – Normally, something like this would’ve taken us 40-50 days, but with Maggi we only had 10 days!
The team pulled off sleepless nights. The pressure was on, but we did it.
Maggi was back on the shelves, right in time for Diwali!
Nestle trusted us for their comeback and we couldn’t be prouder to have been part of this iconic journey.
After the stellar comeback, Mr. Suresh Narayanan, Chairman and MD at Nestlé, also felicitated my father, Mr. Sandeep Jhaveri.
Here’s to “packaging” 2-minute me khushiyan, quite literally 😂😇